There are many ways of marketing your business, fancy advertising campaigns, flyers that are mailed out and even promotional pens that can be used as a give away.

One thing is for certain, if you don't get your brand and name out there, your competitors will be. I like the pen idea, because unlike a flyer which is read and then likely thrown away, a pen being a useful item may be in front of a potential customer for weeks or even months on end.